I thought this was interesting as I’ve been in a few meetings where clients do not like certain words, while well-meant and positively-intended, to be used in connection with their brand. For instance the word uncommon was questionable when presented to one client, even when paired with another word which then created a positive phrase. (I can’t remember the phrase right now, uncommon agility perhaps?) However, clients tend to focus just on the one word, which can connote something negative when used alone, even tho we’re not suggesting such.

Bravo for Janus being brave enough to use words such as ridiculous, absurd, amusing, obsessed and pairing them with rigorous, thorough, passionate. They took a giant leap forward in avoiding the common catch-alls: strong, client-focused, experienced, creative solutions that don’t seek to differentiate. Copy writers rejoice!

www.Janus.com

Nice site. It’s entirely in flash, yet everything moves and loads pretty quickly….there’s animation, video and text. The video is nice quality as well and loads swiftly. And note the CC (closed caption) button. Nice touch/added feature. Oh, and of course, it’s in the 1024 club.

http://www.adobe.com/products/acrobat/experience/

Jared Tarbell is the Flash developer behind Etsy.com. Many examples of “Wow, that’s cool! What could we do with something like that…?”

Personal fave, as simple as it is, the Cylinder Image Display.

Inside The Net had an audio interview of The Etsy Guys, which mentioned Jared’s groundbreaking work.

http://www.brown.edu

Brilliantly simple.

I really like this.

Once you get down two or three levels you see the issue - every department has their own site…but the way they organized and presented all of it is great. It’s sort of a big index.

Love it. They also have a separate admissions site.

For at look at the big guns, here you go:

Tribal DDB

RPA – an agency out in San Diego. Make sure to check this out. It takes a while to load, but it’s worth it.

RPA